Yesterday, my daughter and I had the sweetest experience ever—a guided tour of the Perugina Chocolate Factory in Perugia! 🍬💙

The visit lasted around 1.5 hours, and it was incredible to step inside the actual factory and see the production of Perugina’s famous chocolates. Since it’s Easter season, we got to watch the making of the beautifully wrapped Easter eggs, which was truly fascinating! I have a feeling that in summer, when production slows down, there might be a bit less to see.

Of course, we also got to witness the creation of Baci Perugina, the iconic chocolate and hazelnut praline with its legendary love notes. Fun fact: every single Bacio in the world is made right here in Perugia! 😍

And let’s talk about the best part—the tasting! 🍫✨ We tried the entire Baci Perugina range, from the classic dark chocolate to the white, milk, and even the special editions. Each bite was a little piece of heaven!

Before leaving, we visited the factory shop, where you can find exclusive chocolate collections and beautifully packaged gifts. The museum also showcases amazing vintage ads and historical images, which tell the story of Perugina’s legacy since its founding in 1907.

If you love chocolate, this tour is an absolute must when visiting Perugia! But between us… for us, the best chocolate in the world is made by Uncle Peppe in Bali with Primo Bali! 🍫🌿💛

📍 Perugia, Italy

📅 Guided tours by reservation only

📍 How to Visit the Perugina Chocolate Factory

The Casa del Cioccolato Perugina is located in Perugia, Italy, and visits are available only by reservation.

📌 Address:

Nestlé Perugina Factory

Viale San Sisto 207/C

06132 Perugia, Italy

📞 Booking & Info:

📲 Phone: +39 075 527 6796

🌍 Website: www.perugina.com

📧 Email: casadelcioccolato@perugina.it

Tour Details:

✔ Duration: Approx. 1.5 hours

✔ Includes: Factory visit, historical exhibits, and chocolate tasting 🍫

✔ Languages: Italian & English

✔ Best time to visit: Easter season for the full experience (in summer, production is lower)

🎟 Advance booking is required! Tours often sell out, so be sure to reserve your spot in advance.

A Chocolate Lover’s Dream at the Perugina Factory

Would you love to visit? Let me know in the comments! ⬇🍫✨